This article explores the way in which text worlds are created in advertising discourse by analysing linguistic choices and features of context which are crucial in the determination of specific relations between sender(s) and target audience(s), in particular, deixis and…

The main contention in this paper is that the process of communicating scientific knowledge could be compared to the role of the translator as communicator (Hatim & Masón, 1997). Like the translator, the task of the scientist is to encode…

Recent work on the application of relevance theory to humorous speech-acts (jokes) defines these as being characterised by an increased demand in processing effort for the attainment of maximum contextual effects. This increase, however, is limited to the resolution of…

Novelty is a concept of great importance in the writing of a research paper, given that the author has to persuade the audience of the news value of the reported research, which makes it worth publishing. In this paper I…

Objective: The present study evaluates eating habits and behaviors, and nutritional and food safety knowledge of a group of Albanian adolescents. Design: A dietary questionnaire previously constructed and tested was self-administered during school time. Each section was evaluated using a…

Content vocabulary may have different connotative values and different denotational meanings in different languages according to cultural idiosyncracy, manifested in culture-specific "key" meanings and culture-related scripts. Our claim here is that, even in all these cases involving the use of…

The pragmatic approach to translation implies the consideration of translation as a useful test case for understanding the role of language in social life. Under this view this article analyses the decision-making stage translators go through in the course of…

Tesis doctoral en Informática realizada por Montse Cuadros y dirigida por Dr. Lluís Padró y Dr. German Rigau. La defensa de la tesis fue en la facultad de Informática de la Universitat Politècnica de Catalunya el día 22 de noviembre…

En el marco de la traducción automática árabe-inglés, el enfoque pseudointerlingüístico de UniArab ha logrado, incluso con oraciones simples, mejores resultados que los traductores automáticos basados en modelos estadísticos. El éxito de UniArab se cimienta en el modelo funcional de…

The topic of this research is about the exploration of the actual colour scenario, from an Italian perspective analysis to an international one, with the aim to understand the characteristics and the needs of a complex system of disciplines and…