The present study examined the Influence of Youth's general perception towards use of sex appeal in advertisements on effectiveness of Advertisements using varying degree of intimacy between couple images as a tool for promotion. General Linear Model MANOVA was applied…

The purpose of the study is to analyse the challenges facing banks in managing credit in Zimbabwe in the wake of the multicurrency regime that was introduced in the year 2009. The study is relevant considering that banks have an…

The main purpose of this paper is to discuss the Philosophical concept of Collaborative Strategic Reading (CSR), in regard with its rationale and operational context of teaching reading. It also discusses a number of researches that have been done in…

Money laundering is the process by which large amount of illegally obtained money, from drug trafficking, terrorist activity or other serious crimes, is given the appearance of having originated from the Legitimate source. Money laundering has an adverse impact on…

It has been suggested that organizational citizenship behaviour (OCB) has an important impact on individual, group, and organizational outcomes. Because of its crucial role in facilitating performance and effectiveness, OCB has been investigated from various perspectives. However, very little attention…

This study attempts examines relationship between default behaviors of SMEs and the credit facets of their owners. Identifying and measuring credit risk of SMEs should be different from that of large firms, for SMEs appear to be influenced by their…

The study is an effort to find out the impact of earning management on dividend policy in Pakistan. A set of listed companies from Karachi stock exchange (KSE) 100 indexes have been investigated to analyze the relationship from the year…

The paper investigates whether there is any ethical dilemma for the retailers of tobacco products to sell cigarettes to minors or not. With the study of secondary data and primary data coming from 60 retailers and 20 experts from Khulna…

The purpose of this study is to explore the relationship between the rational and the behavioral portfolio theories, two theories that describes the decision making process on the domain of portfolio choice, under investors' perception. This will offer a more…

This paper presents a new fuzzy-based approach which identifies the most effective temporary objective of an enterprise, which is usually set based on the pure judgment of top management members or enterprise's experts. The method is based on fuzzy-decision-making system…