The present study examined the Influence of Youth's general perception towards use of sex appeal in advertisements on effectiveness of Advertisements using varying degree of intimacy between couple images as a tool for promotion. General Linear Model MANOVA was applied…

The purpose of the study is to analyse the challenges facing banks in managing credit in Zimbabwe in the wake of the multicurrency regime that was introduced in the year 2009. The study is relevant considering that banks have an…

The main purpose of this paper is to discuss the Philosophical concept of Collaborative Strategic Reading (CSR), in regard with its rationale and operational context of teaching reading. It also discusses a number of researches that have been done in…

Money laundering is the process by which large amount of illegally obtained money, from drug trafficking, terrorist activity or other serious crimes, is given the appearance of having originated from the Legitimate source. Money laundering has an adverse impact on…

It has been suggested that organizational citizenship behaviour (OCB) has an important impact on individual, group, and organizational outcomes. Because of its crucial role in facilitating performance and effectiveness, OCB has been investigated from various perspectives. However, very little attention…

This study examines the long-run and short-run effects of exchange rate on stock market development in Nigeria over 1985:12009:4 using the Johansen cointegration tests. A bi-variate model was specified and empirical results show a significant positive stock market performance to…

We propose a simple measure of variability of some of the more commonly used distribution functions in the class of New-Better-than-Used in Expectation (NBUE). The measure result in a ranking of the distributions, and the methodology used is applicable to…

This study assessed the adequacy of funding of Industrial Development Centres (IDCs) in Nigeria.The study was designed primarily to determine whether or not the IDCs were adequately funded to carry out   the roles assigned to them towards development of Small-Scale…

The aim of this paper is to analyze the variables that produce the highest investment risk for the business of manufacturing and sale of nuts when asked restrictive conditions and reflect their impact on the profitability on the manufacturing program…

This is a concept paper based on literature review on complex adaptive systems and the research findings on the floriculture industry in Kenya. A wide range of issues on complex adaptive systems are discussed. These issues include: definition of complexity;…