This article explores the way in which text worlds are created in advertising discourse by analysing linguistic choices and features of context which are crucial in the determination of specific relations between sender(s) and target audience(s), in particular, deixis and…

Recent work on the application of relevance theory to humorous speech-acts (jokes) defines these as being characterised by an increased demand in processing effort for the attainment of maximum contextual effects. This increase, however, is limited to the resolution of…

Novelty is a concept of great importance in the writing of a research paper, given that the author has to persuade the audience of the news value of the reported research, which makes it worth publishing. In this paper I…

Photopolymers are studied as holographic recording materials for recording computer-generated phase holograms. The recording was performed using a holographic copying process, in which the master is produced by means of a high resolution graphic device. To our knowledge it is…

In big companies, managerial activities and organizational boundaries will over time hide most unevenly developed skill and knowledge distribution patterns; studying the organizations with the means of modern applied physics is thus quite difficult. People are forced to communicate along…

Proficiency and habits in body culture cannot be disregarded when drawing up integrated cultural competences that meet the challenges of the 21st century. This is all the more true if we aim to define the key competences of the cultural…

Data mining is at the core of the knowledge discovery process. However, an initial preprocessing step is crucial for assuring reliable results within this process. Preprocessing of data is a time-consuming and non-trivial task since data quality issues should be…

En este trabajo se describen algunas herramientas para la anotación de corpus orientadas al conocimiento pragmático. Entre estas herramientas se encuentra Cognos Toolkit: un conjunto de herramientas y aplicaciones que facilitan el análisis lingüístico, la anotación, formalización y gestión del…

The assessment is the most complicated task in the teaching work and it should be especially useful to improve the features and results of the learning process proposed at the beginning of an academic year. It must incorporate tools with…

The topic of this research is about the exploration of the actual colour scenario, from an Italian perspective analysis to an international one, with the aim to understand the characteristics and the needs of a complex system of disciplines and…