Descripción completa.

Descripción completa.

Descripción completa.

Focusing on intrinsic message characteristics, a textual analysis of unique print ads of over-the-counter medicine (OTC) from China suggests cross-cultural validity of the four-component structure — severity, susceptibility, response efficacy, and personal efficacy — for fear-appeal construction. The content and…

Focusing on intrinsic message characteristics, a textual analysis of unique print ads of over-the-counter medicine (OTC) from China suggests cross-cultural validity of the four-component structure — severity, susceptibility, response efficacy, and personal efficacy — for fear-appeal construction. The content and…

Pursuant to the international character of this publication, the journal is listed and indexed by the following agencies: (1) The Gale Cengage Learning (USA); (2) Public Knowledge Project, a consortium of Simon Fraser University Library, the School of Education of…

Editorial Policy Pursuant to the international character of this publication, the journal is indexed by the following agencies: (1) Gale Cengage Learning USA (2) Public Knowledge Project, a consortium of Simon Fraser University Library, the School of Education of Stanford…

The Asian Journal of Business and Governance is one of the research journals of Liceo de Cagayan University. The journal is published once a year in January. For paper submission, the paper must be an original copy, about 4,000 words,…

ÁGORA, ISSN 0103-3557, Florianópolis v.21, n. 43, 2011  

The unsteady implementation of the conceptual model of deregulation of electric utility industry in many countries has caused significant consequences in the overall health of the general population of large power transformers [LPTs]. LPTs are now subject to adverse conditions…