The author tries to explain the relationship between relational bonding, customer value, and customer loyalty that mediate the satisfaction and delight on three consumer groups (stayers, dissatisfied switchers, and satisfied switchers) in the Islamic banking industry in East Java, Indonesia.…
Fecha:
2013-12-30
Recurso:
European Journal of Business and Management
CIC - Centro de Información y Conocimiento Johannes Gutenberg ®