| Título: | The Technology is not the Cultural Form?: Raymond Williams's Sociological Critique of Marshall McLuhan |
| Autores: | Jones, Paul; University of New South Wales, Australia |
| Fecha: | 1998-04-01 |
| Publicador: | Canadian Journal of Comumunication |
| Fuente: |
 |
| Tipo: |
info:eu-repo/semantics/article research-article info:eu-repo/semantics/publishedVersion |
| Tema: |
Communication Technology; Culture; Marshall McLuhan; Raymond Williams |
| Descripción: | Abstract: This article's prime aim is to provide an exegesis of Raymond Williams's neglected "mature'' theorization of means of communication. Much of this aspect of his cultural materialism is articulated as a critique of Marshall McLuhan. Williams attempts to recover and develop what he saw as the lost early promise of McLuhan's work. The article thus takes the form of an account of the complex relationship between the two authors' projects from their common origins in English literary criticism through to Williams's rejection of McLuhan's proto-postmodern avant-gardism. The normative sociological typologization of means of communication offered by Williams is argued to be directly relevant to contemporary research. Résumé: Le but principal de cet article est de donner une exègèse des théories "matures" négligées de Raymond Williams sur les moyens de communications. Williams articule une bonne partie de cet aspect de son matérialisme culturel sous forme d'une critique de Marshall McLuhan. Il essaie de récupérer et de développer ce qu'il perçoit comme la promesse inaccomplie des premiers ouvrages de McLuhan. Cet article prend ainsi la forme d'un compte-rendu du rapport complexe entre les projets des deux auteurs, -- partir de leurs origines communes dans la critique littéraire anglaise jusqu'au rejet par Williams de l'avant-gardisme postmoderne avant la lettre de McLuhan. L'article soutient en outre que la typologie sociologique normative des moyens de communications offerte par Williams est directement pertinente -- la recherche contemporaine. |
| Idioma: | Inglés |
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